Disney (DIS) Faces Political Backlash as Kimmel’s Ratings Soar
Disney finds itself at the center of a political storm as ABC's reinstatement of Jimmy Kimmel sparks tensions with the TRUMP administration. The late-night host's return episode drew 6.26 million viewers—his largest audience in a decade—with his Trump-focused monologue amassing 15 million YouTube views. This resurgence comes despite the episode being blacked out in some markets.
The media giant's decision to bring back Kimmel after his suspension for controversial remarks demonstrates the high-stakes balance between corporate responsibility and ratings-driven content. Disney's stock (DIS) now faces potential volatility as it navigates both political headwinds and unexpected viewership gains.